Through our many years of experience and over twelve years of corporate history, ECL has developed and refined a five step process which we apply to every project for every customer.

Analyze

• Questions 5Ws
• Analysis of Products / Services
• Analysis and Evaluation of Market Conditions / Current Strategies / Current Efforts
• SWOT Analysis
• Definition of Goals and Budgets

Develop

• Define Primary Goal / Message
• Define Secondary Goals / Messages
• Determine Keepers
• Determine Weaknesses
• Define Integrated Communications Components and Vehicles
• Develop Strategy
• Deliverables and Schedules

Design

• Concept Thumbnails
• Concept Renderings
• Design Validation
• Design Development
• Design Detailing
• Finishes Schedule
• On Strategy

Build

• Component Fabrication
• Graphics Production
• System Purchase / Rental
• Refurbishment / Maintenance
• Project Management

Support

• Logistics and Field Support
• Staffing Support
• Lighting, A/V Support
• Inventory and Warehousing
• Results vs. Expectations Analysis
• ROI / ROO Analysis
• Financial Reconciliation